Apple news: More ads coming to Apple News
Apple is selling its own ads inventory for Apple News. Also plans selling premium sponsorships of editorially curated content for big events, Axios claims
Insights for the rest of us
Apple is selling its own ads inventory for Apple News. Also plans selling premium sponsorships of editorially curated content for big events, Axios claims
UK newspaper The Guardian is returning to Apple News as it says doing so will help grow its audience and grow subscription revenues.
Apple is able to represent the full diversity of media opinion, while the BBC is stuck with its own weird editorial guidelines
Apple has introduced the News Partner Program, designed to help boost the News business. It has also announced it will continue working to boost media literacy.
After quitting Apple News in July, the New York Times today introduced a brand new iOS 14 widget that brings the latest headlines direct to subscriber’s iPhones and iPads.
Apple hopes that local news and audio versions of popular articles will help build interest in its Apple News service, which now serves 125 million users a month.
Apple has teamed up with ABC News to collaborate on coverage of the key events of the 2020 presidential election…
Apple has launched its Apple News+ service in the UK and Australia…
Apple seems more prepared than ever to iterate fast, try new things and enhance its services as it seeks to build them up.
Apple published a huge range of videos to support its announcements at the Steve Jobs Theater in Cupertino today – you can watch them elsewhere if you like, but you can also watch them here and I hope you do.