Insights for the rest of us
As regular readers already know, what follows is an abridged version of the full daily newsletter which is packed with...
What to expect at Apple’s ‘Surprise & Shine’ launch and other stories this weekend.
Lots of product rumors, big expectations from the new Apple ‘product’ CEO, and yes, it’s true, Macs really do do AI…
Today’s twin threads are new Apple CEO, John Ternus and ongoing litigation against OpenAI.
We have made it possible to leave our “dent in the universe,” as Steve once described it….
Apple has reached a long-term NAND supply deal, potentially with a long-term Japanese supplier, Kioxia.
GlobalData believes an Apple hiring push shows that Apple is deepening its investment in AI and machine learning in China.
Morgan Stanley shares its pre-iPhone launch predictions, including estimated sales and pricing.
The Mac goes up for sale alongside an original Apple pirate flag featuring an eyepatch Apple logo by Susan Kare
Incoming Apple CEO, John Ternus’ first memo to Apple staff.
Apple has updated its leadership pages making a lot of new changes.
This has been so widely reported at this point it should be on the record, so I am posting it...
Always-on heart rate for Apple Watch 12, Apple CEO Ternus to build new exec team, and how Apple is eating enterprise AI in the full collection
Was Tim Cook’s last meeting with Pokemon?
Apple has raised the price of Apple TV subscriptions, which also means it has increased the cost of Apple One.
🍎 Daily Apple Briefing
Sign up to Apple Must's daily Apple briefing.
5 minutes. No noise.
