The Core: Apple TLDR (June 4)

by Jonny Evans · Published June 4, 2026 · Updated June 4, 2026

With WWDC just four days away, the Apple news and speculation is beginning to coalesce into something tangible. Prediction: Apple will go to some lengths to stress its privacy protections around Apple Intelligence and the services provided by partners.

Privacy. That’s Apple

Apple has launched a revamped privacy campaign highlighting the difference between Chrome and Safari as it prepares its pro-privacy WWDC argument to support its future AI news at WWDC.

Apple hooks up with Nvidia for AI

Apple will make use of Google’s fleet of Nvidia Blackwell B200 data center chips for some Apple Intelligence features, though user data will be encrypted using Nvidia’s hardware-based confidential compute feature.

Analyst on a high on Apple’s WWDC AI attack

Morgan Stanley analyst Eric Woodring says investors have a lot to look forward to on Apple’s AI announcements at WWDC. “Siri/Apple Intelligence 2.0 has the potential to become the ultimate AI resource offload and deliver a form of Agentic AI to the consumer at a lower cost than incumbents,” he said, raising a $440 price target.

AI, ads and commerce push Apple’s App Store ecosystem to $1.4 trillion

Apple has published a new study by economists at Analysis Group that claims its App Store ecosystem enabled $1.4 trillion in global economic activity in 2025, driven mainly by physical goods, services, advertising, and a growing wave of AI-powered apps.

Apple’s MacBook Pro is going to be big business for OLED

The analysts at Omdia say Apple’s upcoming OLED MacBook Pro, called the MacBook Ultra by most rumour-mongers, will drive a hybrid OLED laptop display market to reach $4 billion this year.

PC makers say 8GB is cool again

Dell, Acer, Microsoft, and Chuwi are among those who now put 8GB of RAM in their PCs, as they respond to component prices and the MacBook Neo threat. The snag? They don’t have the memory efficiency of macOS.

Vision Pro development shelved

Apple analyst Ming-Chi Kup says incoming Apple CEO, John Ternus has abandoned plans for a second Vision Pro and lighter Vision Air in favor of two smart glasses products Apple is working on, including AI and AR models.

More Black Apple Vision Pro Images Surface

More images have emerged that claim to show a black model Apple Vision Pro, however with recent claims Apple has ceased development of the device this may be a prototype, rather than looming product.

iPhone is top smartphone everywhere except Korea

Counterpoint has published its top 5 Smartphone Models Share For 8 Countries. Apple leads everywhere except Korea, the report shows.

Cape Fear looks like this summer’s hit

Apple TV’s latest potential hit is Cape Fear, a psychological thriller inspired by Martin Scorsese’s 1991 film. Early reviews suggest it’s likely to be incredibly popular.

App Store Age verification

A few App Store changes: new App Store users in Texas are subject to age verification requirements as of today after Apple lost a battle to prevent this.