The Core: Apple; TLDR (June 22)
Major Apple iPhone partner hacked, price rises pegged at $100, brand new products and Apple begins working to boost its incoming CEO’s public image.
Apple iPhone maker Tata Electronics hacked
Tata Electronics confirmed attack after hackers posted component design and specification papers for Apple and Tesla, both customers of the Indian group.
Apple builds the John Ternus story
Latest reports seek to define incoming Apple CEO narrative as product and hardware design guy.
Apple will raise prices by around $100
Bank of America also forecasts rises, even while iPhone revenues set to rise.
Macs are getting faster, fast
Apple has delivered an astonishing c.97% performance increase in Mac processors since late 2020.
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Eddy Cue takes the prize
Apple’s SVP Services and Health, Eddy Cue, is Cannes Lions 2026 Entertainment Person of the Year.
New Apple TV turns on this fall
Siri AI, AI, AI, more AI… and a better remote.
iOS 27 gains Mac-like Recovery Mode
So useful there’s a video.
Apple supplier seeks a billion
Lingyi iTech files Hong Kong IPO to fund expansion into AI hardware, smart glasses, and humanoid robotics.
Apple’s rebuilt Siri arrives just in time
GenAI smartphones reach 45% of global shipments this year – Counterpoint.
Q1 Mac sales down 9% in China
Omdia.
The trillion-dollar AI hallucination
What happens to investors when AI stops needing a data center to be useful?
Everything is normal, right
AI models that can take down governments and business months away, rare Five Eyes statement warns.
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