Apple Must Blog

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Will You Use Apple Business Chat in iMessages?

Apple announced Business Chat for iOS at WWDC. This will enable enterprises to create bot-based customer service tools using Nuance’s tried and tested bot technology. So, are you happy to engage with companies using bots, or would you...

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WWDC 2017 as it Happened…

WWDC is the biggest event in the Apple calendar. This year’s event looks incredibly interesting. Join me here for up-to-the-minute news from the show. What do we expect? The smart money is on new MacBooks and MacBook Pros,...