Weekend Apple news catch-up, September 20
Wall Street is heating up its iPhone sales estimates, Apple’s new CEO John Ternus is winning his charm offensive, while his old boss Tim Cook does politics. A great report explains how to secure personal data from SiriAI & get ready for Apple’s home hub product, now in extensive employee testing, report claims. Much, much more in the full daily report which you can subscribe to on Substack, and we hope you do.
Apple VP Tom Marieb on iPhone Duo hardware design
“We really worked on the torque profile … that means changing a lot of the mechanical properties of the hinge to have it feel solid, like a high-end automobile’s car door, when you shut it.” (“It’s so satisfying” – Joswiak.)
Apple’s personal home hub is being widely tested by employees
Will offer camera, display, mics, easy interface, facial recognition, personalized content, widgets, and SiriAI.
What’s the best feature in the new Health app?
“It’s actually the assessments,” Dr. Sumbul Desai, Apple’s VP of Health and Fitness said. “You’re going to be able to, on a regular basis, do a push-up test and a core test and see if you’re improving.” In related news, Apple has begun Fitness+ job cuts.
iPhone demand up on last year’s launch
In India, Counterpoint Research says initial demand for the iPhone 18 Pro is 15-28% higher than same model last year. Third-party retailers sold out in hours.
Wall Street underpricing new iPhone – Gene Munster
- Data shows iPhone 18 buyers are choosing Pro models , offsetting Duo defections.
- Street iPhone revenue estimates up 3% since Apple announce, “I believe they’re still too low by 10%.”
