Insights for the rest of us
by Jonny Evans · Published December 19, 2025 · Last modified February 6, 2026
Apple has invented a tech which means you can swipe through your entire photo collection and see every image you look at rendered in 3D in real-time – and claims to set a new benchmark for the task.
by Jonny Evans · Published November 20, 2025 · Last modified February 6, 2026
The two partners have worked together on an immersive visionOS documentary and plan immersive sports viewing experiences, they said.
by Jonny Evans · Published October 22, 2025 · Last modified February 6, 2026
Why would Apple invest in moving Vision Pro production to Vietnam if it plans to stop investing in the model?
by Jonny Evans · Published June 30, 2025 · Last modified February 6, 2026
Ming Chi Kuo has published what he thinks is the Apple road map for visionOS and Vision Pro devices into the next decade.
by Jonny Evans · Published May 27, 2025 · Last modified February 6, 2026
Richard Taylor, a brave combat cameraman, documented some of the most iconic footage of the Allied invasion of Omaha Beach – now you can be part of his story.
by Jonny Evans · Published March 10, 2025 · Last modified February 6, 2026
Yet another interesting new enterprise business case for Apple’s Vision Pro systems, this time from Lowes stores which is using them to let customers explore different kitchen designs.
by Jonny Evans · Published February 21, 2025 · Last modified February 6, 2026
While the consumer improvements seem fun, the key enhancements of writing tools and a guest mode will help make Vision Pro an even more effective enterprise tool, I believe.
by Jonny Evans · Published October 10, 2024 · Last modified February 6, 2026
This is exciting and worth making note of: Apple has just introduced Submerged, the first scripted film captured in Immersive Video
by Jonny Evans · Published September 27, 2024 · Last modified February 6, 2026
Apple may be preparing to blow everybody’s mind with a next edition Vision Pro device that will put artificial intelligence on your head
by Jonny Evans · Published March 19, 2024 · Last modified February 6, 2026
Now Apple has introduced the concept, many companies such as Meta and others have already begun their journey in the same direction, IDC analysts observe.
