Apple Must Blog


‘Apple must’ fight Swatch over iWatch

“Swatch Group AG (UHR), says it has taken action against Apple Inc. over the most valuable technology company’s use of the iWatch label, which it says is too similar to its own iSwatch product.” Bloomberg This is getting...


Three health startups Apple must take a look at

Apple’s work to develop next-generation sensors capable of accurately monitoring your health will empower whole new sets of mHealth technologies — here’s just three solutions the company should take a look at. Computerworld Proving not every ‘Apple must’ story is...


Apple ‘must’ “get its mojo back”

“Apple’s technological creativity has ground to a halt.” NYPost. It’s quite incredible the journalist got paid for this. It is the usual thing: these self-important opinion makers are so blinded by a Hollywood style need to get a...